ALABARÉ and BrocStar Partnering Together to Restore Hearts and Empower Minds
We're working with health innovators BrocStar to show how healthy choices can have a big impact not only on health but also on hearts, minds, and overall wellbeing.
ALABARÉ has partnered with health innovators BrocStar to show how healthy choices can have a big impact not only on health but also on hearts, minds, and overall wellbeing.
BrocStar is a unique broccoli hybrid, which is naturally bred (with no GM) to deliver a high level of Sulforaphane to help prevent chronic disease usually associated with poor metabolic health, such as T2D and many other modern lifestyle conditions.
The company’s products also contain a wide spread of nutrients, vitamins, and antioxidants, designed to make healthy lifestyle choices easy.
Over 3,000 clinical studies attest to the power of Sulforaphane to improve energy, recovery, metabolism and immune health, aligning closely with the needs of many of the clients throughout ALABARÉ services.
Why Broccoli Matters to the People We Support
Broccoli may seem like a simple vegetable, but BrocStar’s products are packed with:
- Sulforaphane to support blood sugar, heart health, cell health and metabolic process
- Vitamins that support metabolic and immune health
- Antioxidants that help the body manage stress and inflammation
- Natural compounds that boost energy, recovery, and emotional resilience
These benefits support ALABARÉ’s clients who are regaining stability, recovering from trauma, substance and alcohol misuse, or who are working on their mental and physical wellbeing.
Through our nature-based Boots on the Ground and Young People Wellbeing programmes, we’re already seeing how nutrition and nature together create powerful, restorative outcomes.
Supporting the BIG Sleep at St Paul’s
The company will also be involved in our upcoming flagship event, the BIG Sleep at St Paul’s Cathedral in London, taking place on Friday, 26 June 2026.
Participants sleeping under the stars at the iconic location in support of ALABARÉ’s work with veterans supported by ALABARÉ will get a chance to sample BrocStar products on the night.
Laura Knight, Co-Founder and CEO of BrocStar (pictured right), will be among those sleeping out. She said:
Join Laura at the BIG Sleep at St Paul's HERE“BrocStar is delighted to have strengthened its partnership with ALABARÉ, and I am personally thrilled to be attending The BIG Sleep in June. Attendes will be able to take away our super broccoli SuperSoup, and I am proud to be involved in supporting ALABARÉ in its superb work raising funds and awareness for homelessness issues.
“A society should be judged by how it treats its most vulnerable, and initiatives like The BIG Sleep are fundamental to making the world, or at least somebody’s world, more hopeful.”
Hearts and Minds in Action
ALABARÉ’s mission is focused on breaking the cycle of homelessness through providing homes, restoring hearts, and empowering minds.
The charity’s partnership with BrocStar brings its Hearts and Minds principles to life:
- Hearts: showing care, compassion, and practical support for people who need it most.
- Minds: offering tools, routines, and nutritional boosts that strengthen daily wellbeing.
BrocStar has donated products to clients and colleagues within our homelessness services at ALABARÉ Place in Salisbury and Unity House in Chippenham, as a tangible expression of kindness that helps people rebuild their health and confidence.
A Thank‑You to ALABARÉ Supporters
During the length of the partnership, ALABARÉ supporters will be able to access a 10% discount through the BrocStar online store, by entering the code ‘ALABARE’ at checkout.
In addition, the company has agreed to donate a further 10% to ALABARÉ for every purchase made using the code.
James Tomlinson, Director of Strategic Communications at ALABARÉ, said:
Click HERE to visit the BrocStar online store“We’re pleased to be partnering with BrocStar on this exciting initiative, getting behind a movement that champions healthier lives.
“Our clients and colleagues have commented on how much they’ve enjoyed trying the BrocStar products, while having the generous offer of discounts and donations for purchases made by our supporters means it’s a win for your wellbeing and for the people we support.”
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